How Instagram Can Help Promote Your Businesses Marketing Strategy


When designing your business social media strategy, Instagram is an excellent mobile marketing app that can effectively carry your company’s marketing strategy. By using Picuki you can explore much about Instagram because Picuki is a buddy tool for Instagram profiles, stories, videos, and trending hashtags. While Instagram is not the only tool that has been proven to be effective for businesses, it is difficult to ignore as it currently has a value of One Billion dollars and 80+ million users. There are many ways Instagram can be of great benefit when you develop your businesses: marketing strategy, philosophy, and brand image. Here are a few important tips to keep your Instagram account in line with your business marketing strategy.

Create your unique hashtag

Creating your unique hashtag is an easy way to build loyal followers for your Instagram business. Once you have established your hashtag name, be sure to promote it to your audience by posting it on all social media and as captions on all Instagram posts. Instagram also makes it much easier to monitor which followers are using the hashtag of your business actively. I recommend working with users who post your hashtag by thanking them personally or by posting their photos and tagging them. By seeing users actively using your hashtag, new users will be encouraged to submit it as well.

Geo-Tagging Your Photos

Geo-Tagging your photos on Instagram will allow your business to engage your community at a completely different level. SmiHub can be used to take many trending hashtags. With Geo-tagging images, your fans will be able to view your business locations if possible: a retail store, a restaurant, or an office space. Geo-tagging is another great way to build your businesses next. If you and a colleague are going out for lunch at Chipotle, you can tag your photo at your restaurant. By doing so, Instagram users who also mark the geo-tag in the same location will be able to see your photo, which will encourage them to hopefully follow your business account.

Promote Staff Vacancies

Some of your most trusted facilitators should be your employees. Encourage your employees to take an active part in sending photos to your business account several times a week. By placing your employees on board, users following your account will enjoy the ability to know more about your company’s employees. As long as you set clear guidelines for what you should post, you should get the following immediately because of the variety of posts that your account will cover.

Link your Social Media accounts

Make sure you sync all your other social media accounts to your Instagram every time you post a photo. When you connect all of your social media accounts, your audience has great potential for expansion, as not all of your followers and followers will follow your other accounts like Facebook, Twitter, Tumblr, and Flickr. Syncing all of your other social media accounts allows not only additional content but also the opportunity for regular posts.

Final Thoughts

Instagram is increasing in popularity among brands as a powerful social marketing tool. People today enjoy being visually stimulated, which makes a social network that is solely based on image sharing so effective.

When you use social media to share images that relate to your business, you will forge stronger relationships with your current fans and customers plus broaden your reach to find new ones. Not only can you share pictures of your products and the people who work hard to keep your business running (even if it’s just you and your pet ferret!), but you can encourage your customers to submit their own pictures of your products being put to use. Hope you will like this guide on the Instagram strategy

It is easy to lose track of time when you log in to your social media accounts. This is especially true with Instagram, where you can easily lose an hour just scanning through the wide variety of images in your stream.

Leave a Reply